Helping Brands Grow On YouTube
YouTube channel management blends content strategy, SEO, video optimization, community management & paid media to help brands grow.
Why YouTube Channel Management Matters
YouTube is the largest brand-friendly user-generated video platform and the second largest search engine. For brands, YouTube provides an opportunity to reach and engage an audience. But the days of building a YouTube channel by knowing “inside secrets” or “algorithm hacks” are gone. YouTube Channel management is about content strategy and A/B testing, not keyword stuffing the metadata, tags, and titles.
Our team’s experience in content strategy, video production, paid media management, optimization for search, and community management come together to offer world-class YouTube Channel management. Even if we aren’t responsible for every aspect of a company’s YouTube Channel, our comprehensive knowledge of all these aspects sets Push ROI apart from other service providers.
YouTube Channel Optimization
Once Push ROI starts working with a creator or brand, we complete an in-depth YouTube Channel Audit. This audit analyzes what’s worked in the past and what needs to be modified to grow your audience.
Once we start to manage the YouTube channel, we organize it to increase your subscribers and make your value proposition clear by modifying the following:
- Channel Icon & Art
- About Page
- Channel Trailer
- Creating New Playlists
- Channel Layout
- Description CTAs
YouTube Content Strategy
When it comes to new content, Push ROI either works with your current production team or produce content for you based on the content strategy created during the audit process. We then begin to schedule your content, so your subscribers and, more importantly, the algorithm has a steady flow of new videos to promote to your potential audience.